About Us

At Wimsi, we’re driven by creativity, curiosity, and the freedom to make whatever strikes our imagination. There’s no rigid formula here. We’re in the business of inventing one-of-a-kind products that are playful and practical.

We’re a couple cat-loving geeks who want to sprinkle joy and whimsy in a world full of doom and gloom. If we’re all going down in an AI apocalypse, we might as well enjoy making some cool stuff along the way.

There are no shareholders here. No corporate oligarchs. No committee treating you like a datapoint for their quarterly revenue goals. Just a couple honest folks with a few bright ideas and free will.

We’re tired of seeing the same mega corporations pedaling the same slop destined for a landfill. And why does everything these days require a subscription? Back in the good ol’ days, you would buy something and then you just…owned it. Now you’ve gotta pay $5 a month just to track your menstrual cycle.

I’m getting side tracked. The point I’m trying to make here is that we’re anti-slop.

Are we perfect? Far from. If we had it our way, our cat tree would be made of ethically salvaged pirate-ship timber recovered by a unionized guild of mermaids and delivered to your doorstep on a zero-emissions donkey with dental and PTO.

We’re not quite there yet. But as we grow, we want to keep finding better ways of making things without turning the price tag into a ransom note.

Our products are also proudly vegan, gluten-free, non-GMO, halal, kosher, and probably keto.

They’re not edible, but it’s the thought that counts.

All jokes aside, we do try to put our money where our mouth is. Figuratively. Again, please don’t eat the cat tree.

After Mom and Pop pay the bills and Uncle Sam gets his cut, we donate what we can from every purchase made on our website to Community Cats of Central Arkansas, a small 501(c)(3) non-profit that rescues and rehabilitates cats that are victims of cruelty, neglect, and abandonment in a rural part of Arkansas with high animal cruelty rates and limited resources.

That’s the cool thing about buying from a small business that operates with integrity: a bit of your purchase can do some good beyond the walls of your home.

And if you’re thinking, “WeLL wHy dO yOu oNlY hAvE oNe PrOdUcT?”

Maybe you should chill out.

Have a MoonPie. Drink a 7UP. Stop murdering people. (Only the real ones will get that reference.)

There’s a lot in the works. We’d rather make a few things we’re genuinely excited about than crank out dropshipped junk just to make the shop look full.

More weird stuff is coming. Give your cats (and dogs, birds, rats, bunnies, ferrets, reptiles, etc.) some kisses from us in the meantime.